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Design is more than just aesthetics. It helps to communicate your brand values, ethos and set you apart from your competitors.
Development is actualization of what was imagined, without any deviation or compromise to sustain moral upto its origin.
eCommerce, a crafting of idea to convert it in money with conscious keeping ease and user friendliness to achieve sustainable conversion.
Pearsonalized touch and engagement makes more sense in mobility crowd.
The first step would be to analyse your current brand and content as well as the strategy you currently have in place. We delve deep looking into your customer base, industry trends and competitors. By analysing SEO data, user behaviour and the systems you already have in place, we’re in a great position to advise on business goals and set a plan for how we are going to get there.
Once we know what we want to achieve we need to strip away all the unnecessary messaging and content that is potentially blurring the message you want to convey. We cover everything from copy and content to the media channels you operate in, as well as covering user journeys and mapping out brand touch points.
To help stay on the right path and make complex decisions easier, having goals is key. Many websites lose track of what it is they are meant to do and veer off in directions that aren't right for the purpose they were built for. We implement website tracking, analyse user time on page / drop off rates and set up conversions to make sure all our platforms are fully optimised.
The main question… ‘What will achieve maximum advantage?’ We need to establish why you’re great by finding out why a consumer would choose you over someone else. Leverage is key to becoming a commanding force in the digital marketplace.
Now we have all we need to create a strategy… it gets thrown around a fair bit, but we like to think of it as the most effective way to engage with your audience. It’s at this stage that we start crafting site structures, content plans, brand assets, photography and in most instances, a digital marketing proposal.